Well,
He believed very firmly in the rights of the states and local governments to control the outcome of their own future through choice separate from federal government. George Wallace was spreading how he perceived the situation by pointing out that when the federal government removes citizen's rights, it is a gloomy day for local people who share the belief that they should determine their own moral issues or their own course of social justice.
Romanticism definitely had its start in Europe. Most notably in England, France, and Germany with England being the one to first coin the phrase in the 1840's.
You could say that he appealed to pathos. It's an appeal to emotion while ethos is to credibility. He used pathos to speak about sad things like secession and about the evils of slavery and why it should end. He didn't have to appeal to credibility because he was already the president so everyone knew why he was competent.
<span />
Mayflower Compact (oldest)
Declaration of Independence
Articles of Confederation
United States Constitution (youngest)
