Answer: rigid customer base
Explanation: The reason behind the ongoing success of radio industry is that over 90% of individuals in the world, especially in western countries, still listens to audio in their free time once or twice in a given week, thus making it an attractive platform for different business entities to advertise their products.
Thus, because of that rigid customer base, the radio industry is still making millions.
Answer:
D. Management Information Systems.
Explanation:
Management information system may be defined as it is the system of information which is to be used for the purpose of making the decision, coordinating, controlling, analyzing and visualization of information in an organization.
Therefore the learning of the management information system includes person, technology and process in an organizational context.
While value chain may be defined as it the primary activity and support activity that add values to the customers.
Answer:
D. A controlled test market
Explanation:
A controlled test market is a thoroughly planned marketing test that aims to provide companies valuable, critical insight that is essential to analyse the success of a new product/service. By conducting a controlled test market, the companies can monitor customer reactions and preferences, or the advertisement's influence. Although this is not conducted in a typical sandbox environment, this is almost always a small market.
Answer:
Horizontal analysis
Explanation:
Horizontal analysis is the analysis of financial statements , comparison of financial ratios, or line items over accounting periods.