The answer to your question is 3.4
One positive example of health fitness advertisements would be advertisements that get you to come to the gym to work out.
A negative example would be dieting pills that make it seem like you don't have to put in any work to lose weight healthily.
She should do her best to sit him down alone, and see how he is feeling.
She needs to have a discussion with him, not an argument. If he is going through something, alcohol may just be an outlet.
The best thing is to make sure he's okay, and for her to lovingly express her concerns. =)