The correct answer would be, Transitivity.
A consumer says he prefers a Toyota automobile to a Ford, and a Ford to a Jeep. He also says that he prefers a Jeep to a Toyota. The consumer violates the basic assumption of Transitivity about the preferences.
Explanation:
Transitivity is a method which provides a relationship between three elements.
According to Transitivity, if one thing has a relationship with the second thing, and the second is in relation with the third, then the first and third must be in relation to one another.
It can be described mathematically as:
If A=B, and B=C, then A=C (A must be equal to C).
So when customer says that he prefers Toyota over Ford and Ford over Jeep, then he can't say that he prefers a Jeep over Toyota, because this violates the basic assumption of Transitivity about preferences.
Learn more about Transitivity at:
brainly.com/question/13766745
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