All categories

3 years ago

Why do Marketers segment a market?

Business

1 answer:

adell [148]3 years ago

8 0

Answer:

see below

Explanation:

Market segmentation is the practice of sub-dividing the target market into smaller groups. Market segmentation creates customer groups based on demographics, needs, priorities, and other common traits. Marketers use segmentation to understand the needs of target clients better.

Segmentation increases marketers' efficiency in resource utilization. It allows companies to learn about their customers and design tailor-made campaigns for a particular group. Targeting segments in marketing raises the possibility of more sales.

You might be interested in

The process of a company gathering information about the competitive environment, including competitor’s plans, activities and p

jeyben [28]

Answer:

The correct answer is competitive intelligence.

Explanation:

Competitive intelligence is the systematic collection of open information, which once combined and analyzed provides a better understanding of the structure, culture, behavior, capabilities, and weaknesses of a competitor's firm.

It is a very important activity because it helps companies to better understand how the business works. This way you can learn to be better than your competitors.

Companies use competitive intelligence to compare themselves with others, allowing them to make informed decisions. Most firms today realize the importance of knowing what their competitors are doing, and the information collected allows organizations to find out about their strengths and weaknesses.

3 0

3 years ago

Indicate whether the following events might cause stocks in general to change price, and whether they might cause Big Widget Cor

-BARSIC- [3]

Answer:

Check the explanation below

Explanation:

Inflation is systematic (Market) risk, it impacts all stocks

Results of company is unsystematic (Specific) risk, as they are as expected stock price wont have much impact

Economic growth is systematic (Market) risk, as it is inline with forecasts stock prices will be constant

Directors death is unsystematic (Specific) risk, stock price will go down

Taxation is systematic (Market) risk, as it is discussed from 6 month, stock price wont have much impact currently

8 0

3 years ago

Mary jo spends $2,180 to buy stock in two companies. she pays $23 a share to one of the companies and $20 a share to the other.

Dahasolnce [82]

20was 40times. 23was 60times

5 0

4 years ago

WILL MARK BRAINLIEST!

Morgarella [4.7K]

Answer:

Public relations specialists

Explanation:

Public relations specialists refer to individuals who develop and maintain the public image i.e. favorable for the company in which they present. Here the perception of the organization should be shape aslo it would be increase the awareness towards the work and goals

Therefore according to the given situation, the professional that is closely linked with the reputation of the company is public relations specialist

7 0

3 years ago

Company X has 2 million shares of common stock outstanding at a book value of $2 per share. The stock trades for $3 per share. I

Vera_Pavlovna [14]

Answer:

Correct option is B.

<u> The weight of debt for WACC purposes is 23.08%</u>

Explanation:

Amount of debt = 2 million x 0.90

= 1.80 million

Amount of equity = 2 million x 3

= 6 million

Weight of debt = amount of debt/ (amount of debt + amount of equity)

= 1.80 million / ( 6 million + 1.80 million)

=23.08%

8 0

3 years ago