He or she believes protecting the health of the general public is a major concern.
South of East: One point on the compass east of south; 168° 45′ clockwise from north.
SouthEast: The direction of the cardinal compass point halfway between south and east.
A speech is consise, gets to the point, and captivates the audience
-Just a note, the korean is upside down.
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The first character. geul, means orange, or tangerine.
The other two, euisang, mean clothes.
So put together, it basically means like 'tangerine clothes', or maybe 'orange costume'. With no other context I can't really tell what it exactly means.
I hope this helped anyway. ^^