5.
Selecting the most effective strategy to engage and convert prospective customers is perhaps the most important decision you face in designing your company’s overall marketing program. The “push” strategy is the older and probably better known of the two basic marketing methods. This approach consist of most of the traditional mass media advertising channels such as newspaper and magazine adverts,direct mail and cold call telemarketing, radio and television commercials.
Pull marketing, on the other hand, is a more enlightened model that relies on consumer choice in actively seeking out information and products that will provide answers and solutions to everyday problems. A pull strategy focuses on sustaining a presence across a number of informational channels, primarily online, that consumers are likely to use to solve their problems. Typical pull channel strategies include ranking relevant content in the search engines, hosting webinars, and regular posting to social media networks.
The push strategy will help establish brand awareness among those consumers who may have never heard of you. I believe the Push strategy I believe is the better type of marketing strategy.
3.
A restaurant can combine traditional and modern marketing techniques.
The traditional marketing points to the old methods of marketing which involved contacts.
The modern marketing consists of the social media and digital marketing.
It pays to combine the both, using the telecast media and at the same time using digital and social media media as a medium of marketing the restaurant business.
Figurative language is the use of words and expressions with a meaning that is different from the literal interpretation.
Answer:
A symbol is something which stands for, or represents something else. Symbols are often used in drama to deepen its meaning and remind the audience of the themes or issues it is discussing. A prop often has a particular significance that an audience will instantly recognise when used symbolically in the work.
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