Answer:
1. Small expenditures which primarily benefit the current period. REVENUE EXPENDITURES
2. Cost less accumulated depreciation. BOOK VALUE
3. An accelerated depreciation method used for financial statement purposes. DOUBLE DECLINING BALANCE METHOD
4. Tangible resources that are used in operations and are not intended for resale. PLANT ASSETS
5. Equal amount of depreciation each period. STRAIGHT LINE METHOD
6. Expected cash value of the asset at the end of its useful life. SALVAGE VALUE
7. Process of allocating the cost of equipment over its service life. DEPRECIATION
8. Material expenditures that increase an asset's operating efficiency, productive capacity, or useful life CAPITAL EXPENDITURES
9. An accelerated depreciation method used for tax purposes. MACRS
10. Useful life is expressed in terms of units of production or expected use. UNITS OF ACTIVITY METHOD
Explanation:
Answer:
variable markup % = 60%
Explanation:
total units sold 22,000
total costs associated with selling the 22,000 units:
variable production costs $18 x 22,000 = $396,000
variable S&A costs $13 x 22,000 = $286,000
fixed overhead = $20,500
fixed S&A = $36,700
total costs = $739,200
total cost per unit = $33.60
selling price = $33.60 + $16 = $49.60
markup percentage = [(sales price - unit cost) / unit cost] x 100
the total markup % = [49.60 - 33.60) / 33.60] x 100 = 47.62%
but since we are going to calculate the markup percentage solely based on variable costs, then:
variable cost per unit = $31
selling price = $49.60
the variable markup % = [49.60 - 31) / 31] x 100 = 60%
Answer:
Demographic
Explanation:
Demographic segmentation is often used in marketing to group customers according to demographic factors. The demographic factors include- age, gender, occupation, race, religion and income.
Other forms of segmentation includes :
1. Behavioural segmentation
2. Geographic segmentation
3. Psychographic segmentation
I hope my answer helps you
Answer:
B. Both of these techniques can be used to increase the demand for the product.
Explanation:
A catchy brand name and adequate marketing of a product plays a vital role in the relative demand of that product. Coca cola for example has properly advertised its products for decades now and when one thinks of beverage, you think Coke. It's been embedded in ones mind and that is the advantage of proper advertising and proper brand naming.
