I believe the answer is: C. persuasive
Persuasive advertising strategy, is a form of technique that is used to influence the consumers to do something, based on their pathos (appeal to the emotions) logos ( appeal to their logical thinking) , and ethos (appeal to the ethical standard that they held in their life)
Rob Stohard invented the smartphone
Answer:
False
Explanation:
Given that PPC is an acronym or abbreviation for Pay Per Click, and it is a form of an advertising campaign in which search engines are paid to show or display a link such as a short URL to a firm's website together with either organic search results or in another website.
Hence, the idea that the first step to creating a PPC advertising campaign on SEs is to select keywords associated with the campaign is FALSE
Answer:
balance sheet
Explanation:
A balance sheet is one of the most essential financial statements that helps accountants and managers grasp the financial structure of the company, at a <u>certain point of time</u>.
The balance sheet clearly states the company's assets, liabilities and stockholders' equity, rigorously adhering to the basic accounting equation:
Assets = Stockholder's Equity + Liabilities
The equilibrium of the equation above is non-negotiable; it relies on common sense too. Every company owns things - <em>assets</em>, which were obtained with the aid of a e.g. bank loan - <em>liability, </em>or investor money - <em>stockholders' equity</em>.
These three groups can be further itemized into smaller, concrete accounts. Also, the <em>liquidity principle</em> is applicable in terms of ordering the items in an increasing liquidity order.
The time context is also an important distinction of this specific financial statement. While statements such as the P&L statement refer to <em>a specific time interval</em> (year, quarter...), the balance sheet reflects <em>a specific point of time. </em>
