The term Phillip Converse coined about how many people, when asked the same question at different times, will often change their answer, often randomly, is known as "Non-Attitudes."
Phillip Converse was known for being a Political Science Professor at the University of Michigan.
In one of his research which he documented in a book titled "The Nature of Belief Systems in Mass Public."
He concluded that normal people who are not political elites don't ideologically take policies but rather flow with the prevailing issues.
Therefore he described these people as "non-attitude" because they don't have the attitude of a typical politician.
Hence, in this case, it is concluded that Phillip Converse defined "non-attitudes" as many people, when asked the same question at different times, will often change their answer, often randomly.
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