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4vir4ik [10]
4 years ago
13

The typical starting point of any firm's marketing mix is the:____________

Business
1 answer:
soldier1979 [14.2K]4 years ago
8 0

Answer: E. development of the good or service to be sold

Explanation:

The typical starting point of any firm's marketing mix is the development of the good or service to be sold. The marketing mix is simply a mix of the marketing strategies that are vital to achieve marketing aims and increase sales.

It should be noted that marketing mix begins with the product and without this, distribution, pricing and the promotion are not relevant.

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a. If the interest rate on Treasury bills is 5% and the expected return on the market portfolio is 15%, what is the expected ret
mixer [17]

Answer: 2%

Explanation:

The Capital Asset Pricing Model (CAPM) can be used to calculate expected value as thus;

= Risk free rate + beta (Market return - risk free rate)

= 5% + (-0.3) (15% - 5%)

= 5% - 3%

= 2%

7 0
3 years ago
"Political risk is the possibility that political events in a particular country will influence the economic well-being of a fir
Montano1993 [528]

Answer:

<u>macro risk</u> and <u>micro risk.</u>

Explanation:

Political risks are crucial factors for a multinational company to make investments in a given country, due to the instability of the country's political scenario that can bring negative adverse effects to the company in a context of macro risk and micro risk.

Macro risk is that which is inherent in the country and affects all economic sectors equally, such as the risk of government expropriation.

Micro risk, on the other hand, is one that will impact only a specific business sector, such as corruptions that aim to defraud or harm an organization.

6 0
3 years ago
1. describe the it architecture (both type of it architecture and its information system parts) at pepsiamericas before its cust
Liono4ka [1.6K]

Answer:

Information technology achitecture can be defined as a detailed description of the various information processing assets that is needed to achieve business objectives.

Explanation:

In our world today, businesses thrive on information. Information technology achitecture focuses on three basic tiers in an organization which are the server, middleware and client.

At PepsiAmericas, the next Gen initiative convinced executives that they needed to drive value from technology intiatives. Technology provided a common plartform for standardized business processes.

The first initiative by Johnsen created an IT governance board which included the ceo Robert pohland and the coo ken keiser.

Pepsi Americas recognised the achitectural and structural difference between each of its subsidiaries and itself.

On the otherhand, Operational excellence can be defined as the provision of reliable products and services to customers at competitive prices. whereas customer intimacy is targeting and segmenting markets and offers matching exactly to the demands of the niche.

Operational excellence means to strip off operational cost so as to deliver competitive price.

Pepsi Americas employees realised that driver turnover were no longer important. and that recessions would require that operations would change. Therefore, pepsiAmericas had to reevaluate their operations as demand was reducing and had to find a way not to waste resources.

8 0
3 years ago
In 2008, 1 in approximately every 200 cars in the United States was stolen. Beth owns a car worth $20,000 and is considering pur
rjkz [21]

Answer:

A) The amount of the premium in fair insurance policy that replaces Beths car, must be equal to the probability or expectation of claim of car theft.

Therefore, the Premium amount = 20000 x (1/200)

= 20000 (0.005)

= $100

B) If an Insurance company charges 0.6% for replacing a stolen car, then the policy will cost beth:

20000* 0.6%

= 12,000/100

= $ 120  

C) To be risk-neutral means to be indifferent to the risk. This means that Beth would be indifferent. She most likely will be focused on maximizing value for money. In other words, she will NOT pay for the insurance policy in part b because part A provides her with the exact (or fair) premium for her insurance.

D) The moral hazard problem is this, people tend to become more careless with an insurance policy in place. This moral hazard arises form the knowledge that there is an insurance policy that caters to their risks.

As a matter of practice, therefore, insurance companies factor this increased risk into their premiums. Where the premium was supposed to be $100, they may charge $120.

In summary, it means that Beth most likely will move from becoming risk neutral to becoming (to a certain degree) more risk loving.

Cheers!

3 0
3 years ago
Strategic management
alexdok [17]
Wait what am i suppose to do...?
5 0
3 years ago
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