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It generates a positive net present value to the shareholders of an acquiring firm.
<h3>Why Do Companies Merge With or Acquire Other Companies?</h3>
Mergers and acquisitions (M&As) are the acts of combining two or more companies or assets in order to stimulate growth, gain a competitive advantage, increase market share, or influence supply chains.
KEY LESSONS
- Mergers and acquisitions (M&As) are the acts of combining two or more companies or assets in order to stimulate growth, gain a competitive advantage, increase market share, or influence supply chains.
- A merger is the joining of two companies in which one of the companies ceases to exist after being absorbed by the other.
- A merger occurs when one company acquires a majority stake in the target company, which keeps its name and legal structure.
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Sponsors desiring to associate their brands with relatively uncluttered events must either select smaller, lesser-known events to sponsor or pay huge fees to obtain exclusive sponsorship rights.
Direct-response advertising has the following characteristics:-
- Makes a specific offer Provides all the information required to make a decision includes a means of responding (website, toll-free number) to make things easier.
<u> Metrics to Measure Your Sponsorship ROI -</u>
1) Brand impressions (onsite, social media mentions, PR releases, etc.)
2) The number of new leads generated.
3) Lead quality/position.
4) Onsite purchases/opt-ins.
5) Click-through rate.
6) Email open rate.
7) Website visits.
8) Social media interaction.
<h3>What is sponsorship valuation?</h3>
- A property's assets are evaluated as part of the sponsorship valuation process in order to assign a monetary value to each component that might be made available to a sponsor partner.
- The goal of this exercise is to assess the value of a sponsorship program and estimate a reasonable market value for it.
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Answer:
The gas at station A is $0.02 per gallon more expensive
Explanation:
Data provided in the question:
Cash rebate provided by the AMEX card = 2%
Cash rebate provided by the VISA card = 1%
Price of the gas = $2.00 per gallon
Now,
Amount of rebate provided by the AMEX card per gallon = 2% of $2.00
= 0.02 × 2.00
= $0.04
Amount of rebate provided by the VISA card per gallon = 1% of $2.00
= 0.01 × 2.00
= $0.02
Since station A does not accept AMEX card
Therefore, VISA card will be used at station A
Thus,
Rebate at station A = $0.02
And rebate at station B = $0.04
Difference in rebate = $0.04 - $0.02
= $0.02
Hence,
The gas at station A is $0.02 per gallon more expensive
operations management is considered to be doing a great job when you are able to lead your crew and make sure all of the inventory is in order.
