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valentinak56 [21]
3 years ago
9

Discuss how Zipcar is more a lifestyle brand than a travel brand, and what this means. How does this impact the company's promot

ional efforts? What solutions does Zipcar provide, and how does this make it a lifestyle brand?
Business
1 answer:
zheka24 [161]3 years ago
4 0

Answer and Explanation:

When Zipcar presents itself as a lifestyle, it is showing that it will be something indispensable in the lives of its users, that it will change the way they see the transport of car ownership and that it will promote very positive changes in their lives. This concept establishes a more personal and emotional relationship between users and the company that can be very beneficial for both, especially for the company that can stimulate promotional efforts that stimulate this concept and promote customer loyalty and comfort.

Zipcar offers the use of cars, very inexpensively for people who will need the car for a few hours. This allows users to own a car whenever necessary, without having to pay for the entire process and economic investment that a car requires.

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Identifying costs of inflation Van manages a grocery store in a country experiencing a high rate of inflation. To keep up with i
cricket20 [7]

This is an example of anticipatory change in the market and working accordingly.

Explanation:

The cost of inflation int he country that Van works in have risen up directly and this increase in the rate of change of inflation has led to volatility in the market.

SO he updates the prices every day and sends newspaper inserts advertising the new prices. This makes it better for him to deal with the inflation that is happening and fluctuating everyday.

This makes the functioning smooth in context of his daily dealings with costumers who need to be aware of what is happening in the market.

7 0
4 years ago
Jenny earns $44,500 in 2016. calculate the fica tax that must be paid by:
Fynjy0 [20]
Given that Jenny earned $44,500 in 2016.

Her contribution to the Social Security is given by: 6.2% of $44,500 = 0.062 x 44500 = $2,759

Her employer's contribution to the Social Security is given by: 6.2% of $44,500 = 0.062 x 44500 = $2,759

Her contribution to the medicare is given by: 1.45% of $44,500 = 0.0145 x 44500 = $645.25

Her employer's contribution to the Social Security is given by: 1.45% of $44,500 = 0.0145 x 44500 = $645.25

Therefore, her total FICA tax is 2(2,759) + 2(645.25) = $5,518 + $1,290.50 = $6,808.50
8 0
4 years ago
Resources are used efficiently in the sunhat market because when​ _______.    A. production is capital​ intensive, producer surp
Bad White [126]

Answer:

The correct answer is B

Explanation:

Resources are used efficiently in the sunhat market because when marginal social benefit equals marginal social cost, total surplus is maximized. Thus, From the given four options only the option B is the correct option.

MSC = Marginal Social cost

MSB = Marginal Social Benefit

It is becuase in the competitive market, the quantity that is supplied in the market in same to the quantity which is demanded.

6 0
3 years ago
In the introduction to his speech on the art of digital photography, Terrance mentioned that he works part-time at a camera shop
elixir [45]

Answer: The correct answer is "a. establish credibility".

Explanation: Terrance was seeking to accomplish the "establish credibility" goal in the speech introduction.

Among the qualities that every speaker should have is credibility, characterized by three other qualities, which are: honesty, knowledge and dynamism. The credibility also has to do with the good reputation of the speaker to obtain acceptance of his message, in addition to being well prepared, that is, having knowledge, competence and experience on the subject.

4 0
4 years ago
A major result of increasing urbanization in african nations has been the
Alenkinab [10]
A major result of increasing urbanization in african nations has been the movement of people from the country to the city and probably less people involved in agriculture. Also, it would probably result in a more informed populace since cities tend to be more complex societies than villages and more connected to what is happening in the world.
4 0
3 years ago
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