Answer:
B. Ethos based appeal
Explanation:
In carlos speech about why people should buy used rather than new cars, Carlos provided the audience with information about his background as a used-car salesperson so as to convince and persuade the audience about his point of view as a used car seller.
Carlos argument is based on his ethics so as the convince the audience about the credibility of his job.
Answer:
A. technology to help improve the lives of the poor
Explanation:
Industrial revolution that happened to all countries across the world were first popularized by the European empires. Starting from British Empire in 1760, other European countries started to spread these technologies to various part of the world.
The technologies help people fulfill their basic needs. (simple crops such as rice and wheat used to be very expensive to produce). This helps them improve the quality of their lives.
Answer:
Integrated marketing communication
Explanation:
Integrated marketing communication refers to the activity of involving all <u>promotional element</u>s and marketing activities to achieve a goal. It refers to a well <u>coordinated use </u>of these methods that interrelate with each other.
In the example, <u>Henry coordinates all promotional activities</u> (ads, sponsorships, point-of-purchase displays) so that Nextel is associated with quality service. Since his work refers to the coordination of promotional elements, we can say that he's responsible for Nextel's<u> integrated marketing communication. </u>
