Question

When bringing to market a new product like the MotorolaOne Zoom, the actual product launch takes place in the ___________________ stage of the new product development process. a market strategy b business analysis c product development d test marketing e commercialization

Answer 1

Answer:

Option E: Commercialization

Explanation:

The marketplace is simply dynamic and undergoes different changes and the demand rate for products is also do change. Companies evaluate their already made or existing product line, update it and tries to fit into the standard of their consumers.

In the new product development strategies, companies makes a unique new product development strategy to limit the overuse of time and resources through the method of, organize planning and research, understanding what customer really want thereby definitely resourcing of the said project.

In commercialization, it entails the new product launching procedures (processes). It usually needs heavy promotion and product distribution throughout the network.