Answer:
The correct answer is: Service Quality Gap.
Explanation:
The Service Quality Gap refers to the difference between what a company understands a customer's desires and what must be really done to satisfy that consumer. Firms should make all the efforts in their hands to close that breach and provide the customer with the good or service they need to keep their businesses going. When the gap is not closed, the customer's loyalty fails, pushing them to look for different options in other organizations.
Answer:
- Sacred consumption
- Profane consumption
Explanation:
This differentiation is based on special religious events (e.g. religious holidays) that considered some goods as sacred, while profane had to do with everyday life.
Some modern marketing strategies try to build sacred brands. For example, Google has become our God of all knowledge and no one even dares to challenge that almost religious belief. Anyone can make their own coffee or buy coffee at any coffee shop, but Starbucks is different, it has built a sense of emotional connection with the public. It's not any coffee that we need or want.
Answer:
15%
Explanation:
The formula to compute the accounting rate of return is shown below:
= Annual net income ÷ average investment
where,
Annual net income would be
= Annual revenues - annual expenses
= $68,950 - $40,000
= $28,950
And, the average investment would be
= (Initial investment + salvage value) ÷ 2
= ($310,000 + $76,000) ÷ 2
= $386,000 ÷ 2
= $193,000
Now put these values to the above formula
So, the rate would equal to
= $28,950 ÷ $193,000
= 15%
A the quality of a single good
