Question

________ firm engages in trade and marketing in different countries as an extension of the marketing strategy in its home country.

Answer 1

Answer:

Multinational firm

Explanation:

Multinational firm engages in trade and marketing in different countries as an extension of the marketing strategy in its home country. Its refers to a company which has headquarters in one country but operating in many countries. Multi-national firm owns several companies that stand in different countries. Adjustment to the culture in each country into which is a must in order to survive and succeed. By setting up production units in many other countries are expected to save the cost of production and distribution costs to get products into the hands of the end consumer.