What do you know about the company/organization you wish to work for?

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

jek_recluse [69]

There are three components in any integrated marketing communication approach: the Consumer Being Targeted, the channels through which the statement is communicated, and evaluation of the results of the communication.

<h3> Integrated marketing </h3>

Integrated marketing is the process of unifying all elements of marketing communication — such as advertisement, PR, and social media — and utilizing their respective mix of media, channels, and tactics to produce a seamless and customer-centric experience.

Integrated marketing communications is the technique by which a company provides different promotional methods within a marketing campaign are clear, constant and working toward the same goal.

IMC strategy include:

Traditional and online earned media.
Advertising.
Online marketing including email marketing.
Content marketing and social media marketing.

To learn more about Integrated marketing visit the link

brainly.com/question/14691440

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5 0

1 year ago

What are five marketing strategies that retailers spend half of their annual budget on?

aalyn [17]

The five marketing strategies includes strategies on 5P's which includes Price, Product, Promotion, Place and People.

The retailers are basically people who sells goods in smaller quantity to the final consumer in the chain of distribution.

The five marketing strategies they spend half of their annual budget on includes on the following:

Price: The retailers ensures that prices of their product are reduced below cost price to persuade consumers to buy from them.

Product: The retailers need to ensure that varieties of product are available in the stores to satisfy the consumers need.

Promotion: Various advertisement and others strategy to persuade consumers needs funds to make successful.

Place: The store and outlet need to be where is more favorable and comes with high cost of expenses for the retailers.

People; The consumers are given discounts and other incentives to persuade them to come and buy more goods from the retailers.

Learn more about this here

<em>brainly.com/question/14443232</em>

4 0

2 years ago

An express warranty is created when a seller: makes an affirmation of fact or promise concerning the goods that becomes part of

laiz [17]

Question:

An express warranty is created when a seller:

A) makes an affirmation of fact or promise concerning the goods that becomes part of the basis of the bargain.

B) uses descriptive terms as a part of the bargaining process, but the buyer does not take it into consideration when making the purchase.

C) sells goods meant for use for ordinary purposes.

D) avoids using a sample or model as the basis for the contract.

Answer:

The correct choice is A)

An express warranty is created in the contract when a supplier makes a promise concerning the goods that the buyer can hold on to as an incentive to purchase the product.

Explanation:

For example, if a consumer buys a Laptop online, but when it arrives the item is the wrong specifications, wrong color, or is dented or damaged in anyway, an <em>express warranty</em> might entitle the consumer to a refund or replacement.

This warranty usually is stated upfront prior to or during the execution of the sales transaction.

Cheers!

4 0

3 years ago

Flint Suppliers reported cost of goods sold for 2017 of $880,000 and retained earnings of $1,230,000 at December 31, 2017. Flint

Sonbull [250]

Answer:

corrected amounts cost of goods sold = $916500

corrected amounts Retained Earnings = $1159000

Explanation:

given data

cost of goods sold = $880,000

retained earnings = $1,230,000

ending inventories 2016 = $34,500

ending inventories 2017 = $71,000

to find out

corrected amounts cost of goods sold and retained earnings

solution

we get here first corrected amounts for 2017 cost of goods sold will be here as

corrected amounts cost of goods sold = cost of goods sold - ending inventories 2016 + ending inventories 2017 .........1

corrected amounts cost of goods sold = $880,000 - $34,500 + $71,000

corrected amounts cost of goods sold = $916500

and now we get corrected amounts Retained Earnings that will be as

corrected amounts Retained Earnings = retained earnings - ending inventories 2017

corrected amounts Retained Earnings = $1,230,000 - $71,000

corrected amounts Retained Earnings = $1159000

8 0

2 years ago

For high school graduation, Ryan’s family is giving him a choice between two presents that are both worth $900. He can choose ei

yulyashka [42]

Answer: The Mexican trip with his best friends

Explanation:

Ryan cannot choose both options and thus has to make a decision of which option to take. Therefore he automatically sacrifices the other option. This type of decision is relevant and is known as a relevant cost. Relevant costs are costs that differ between alternatives, and thus influence the decision that you will make.

Opportunity cost is a type of relevant cost. This is the option that is given up / sacrificed when one option (laptop) is chosen over another (Mexican trip). In this case the opportunity cost is the Mexican trip when the laptop is chosen.

3 0

2 years ago