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Fofino [41]
3 years ago
8

Why are marketers putting so much emphasis on developing strong brands?

Business
1 answer:
Alona [7]3 years ago
4 0
Beyond just a memorable logo, good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. ... A brand represents the sum of people's perception of a company's customer service, reputation, advertising and logo.
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In measuring an impairment loss for a financial asset under U.S. GAAP and under IFRS, the carrying value of the financial asset
Vitek1552 [10]

In measuring an impairment loss for a financial asset under U.S. GAAP and under IFRS, the carrying value of the financial asset would be compared to:

under U.S. GAAP Fair value and under IFRS recoverable amount.

Explanation:

In US GAAP, the cost of financial asset depreciation is calculated as the difference between carried value and fair value; in compliance with IFRS, a loss of financial asset impairment is defined as the difference between carrying value and the percentage of the asset that can be recouped.

In compliance with US-based ASC 360-10-35-20. The recovery of a historically identified impairment loss (or "restoration") is forbidden because an item is deemed to have a new cost base after an impairment loss has been registered.

7 0
3 years ago
Riverbed Corp has 8,400 shares of common stock outstanding. It declares a $5 per share cash dividend on November 1 to stockholde
Paha777 [63]

Answer:

Date       Account Titles and Explanation        Debit           Credit

1-Nov     Cash Dividends                             $42,000

              (8,400 shares x $5)

             Dividends Payable                                                   $42,000

             (To record dividends payable)  

1-Dec      No entry on this date

31-Dec     Dividends Payable                     $42,000  

                Cash                                                                        $42,000

            (To record payment of cash dividend)  

4 0
3 years ago
After reading the article, select the statements that are correct. Choose one or more: A. The cost-of-living adjustment for 2020
Mama L [17]

Answer:

  • B. The former program trustee argues that the current inflation measure overcompensates seniors since it ignores the substitution effect.
  • C. According to advocates for seniors, the 2020 COLA is not enough to compensate for rising healthcare costs.
  • D. Elizabeth Warren has proposed using a new inflation measure that outpaces the current one used.

Explanation:

The article is, ''<em>Social Security checks to rise modestly amid push to expand benefits '' </em>by<em> Associated Press. </em>

Blahous is a former program trustee who believes that the current inflation adjustment rate at which Social security is increasing is overcompensating seniors because it does not take into account that seniors could be switching to buying cheaper products which is the Substitution effect.  

Advocates and the seniors themselves have complained that the 2020 COLA is not enough to meet their current needs especially given the rising cost of healthcare.

Elizabeth Warren and Bernie Sanders both proposed using a new measure for inflation that will adequately compensate the seniors because it outpaces the current one used.

8 0
3 years ago
How can tech companies increase goodwill and indirectly affect profits for parent companies?
Troyanec [42]

Answer:

The only way goodwill can be increased is through the acquisition of another company as a subsidiary. Assume a business acquires a subsidiary for a price that exceeds the total value of the subsidiary's assets.

Explanation:

3 0
3 years ago
A greenfield venture in a foreign market is A. one where the company creates a subsidiary business by setting up all aspects of
Delvig [45]

Answer:

A. one where the company creates a subsidiary business by setting up all aspects of the operation upon entering the market from the ground up.

Explanation:

Greenfield Investment is one of the types of foreign direct investment. In this type of investment, new branches of a company are created in different countries. The operational team functions from the parent company. The parent companies have full control over the functioning, control, and quality of the subsidiary companies. The employees are provided with the training of the standard level as proposed by the parent company.

7 0
3 years ago
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