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They're just talking about a new coffee shop that opened and like every other hipster that goes to Starbucks kids start hanging out there, that's good for business. the tone in the first one is saying that it's this new hip place and everyone should go. the tone of the second one however, is more professional stating facts like making 34.7%+ profit. making over $2,500 its first day open. both are saying its a good coffee shop.
If you have to convince your reader global warming isnt real. Try looking up statistics and factual info that can help prove your point. Make it as convincing as possible by including your beliefs on why it may be a false matter and describe what makes global warming a misunderstood topic by pointing out common misconceptions.
C.she wants to show the manners of the time