Answer:
The correct answer is letter "D": Value proposition.
Explanation:
A Value Proposition is a guarantee of a special and relevant advantage from producers to consumers. The purpose of the value proposition of the business is to convey a reason for the consumer to buy from the business and to direct the company in making decisions that are consistent with this promise.
A concise value proposition will identify <em>who the main customers are, what the problems of the customers are, what unique benefit the products of the company provide, </em>and <em>why this benefit is better for the customers than the advantages of the competitors.</em>
Contingent workers may involve short-term employees, part-time.
They often receive fewer or no benefits from their employer, which result in a cost. These interns may work full-time part-time but they are likely to work for only. The capacity to make low-cost staffing adjustment has become mandatory.
Answer:
<u>Zone of tolerance</u>
Explanation:
Zone of tolerance with respect to a service refers to, the acceptable range to a customer, that lies between the perceived desired level of service expected and the minimum level of service acceptable.
The service which the customer anticipates or expects to be delivered by a firm is referred to as predicted service.
Customer expectations do not depict a single level of expectation, rather they follows a range of expectations. This range is represented as zone of tolerance.
If the service received lies in the zone of tolerance, the customer would be satisfied. If it is higher than the desired level, the customer would consider it exceptional.
In case the service received falls below the minimum level of acceptance, the customer would be disappointed and feel deceived or tricked.
Answer:
brand risk, demand risk, price risk, product development
Explanation:
marketing risk is a potential for losses and failures in marketing.
brand risk : this is the risk that the product would lose it value due to competition and failures in declining brand awareness. it is likely to to affect a new product if prevailing measures are not taken to curb such risk.
demand risk: this is the risk that the demand for the product being advertised will fall or fail to materialized. this is likely to occur when there is a shift in customer needs or choice.
price risk: this is related to a risk that the price tag on the product campaign may vary higher than competitor price.
product development: this risk is related to launching and developing a new product. there is likely hood that new product has a higher percentage of not succeeding in the market.
