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Radda [10]
2 years ago
13

This case explores some issues related to entering a new foreign market and describes the strategies that one UK firm is using t

o find success in the North American market for medium-distance intercity transport. Read the Chapter 10 Closing Case "Enter the United States by Bus". Write a short summary of the material (one or two well-crafted paragraphs please) and answer the case-ending questions. You may use outside research to help answer the questions.
1. As a late mover into the US intercity bus market, what advantages and disadvantages does Megabus have?
2. Does Megabus have any overwhelming resources and capabilities?
3. As a college student, among choices of private car, train, airplane, Greyhound, and Megabus between Chicago and Columbus, which one would you choose?
Business
1 answer:
gizmo_the_mogwai [7]2 years ago
4 0

Answer:  Megabus being a late mover in the US, has allowed the company to learn from past mistakes by companies such as Greyhound, who filed for bankruptcy in the mid 90's and who lost most of it's business due to poorly maintained terminals, high prices for fares and unsafe conditions. Mega bus's advantages include fares as lows as 1 dollar, free wi-fi, stylish buses and power outlets. They Can offer these low fares since the company eliminated purchase Windows for tickets, selling tickets online only and by eliminating expensive terminal operations by dropping off and picking up riders at sidewalk stops like public bus operators. There are few disadvantages besides the fact that rising gas prices affect travel and low fare prices affect revenue if quantity is not met   .

Advantages - 1. Affordable  2. Pretty scenery 3.You get what you paid for

Disadvantages-1. Uncomfortable 2. It’s Either Freezing or Sweltering  3. Odd People

2. Yes it has own Overwhelming resources and capabilities  3. Train

Explanation:

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The consumer decision making process is comprised of these five steps: Need recognition, Environmental Scanning, Evaluation of a
Goshia [24]

Answer:

need recognition, information search, evaluation of alternatives, purchase, and post purchase behavior

Explanation:

In simple words, A consumer refers to an individual who acquire a resource in exchange of money or some other resource, to satisfy his or her needs.

The customer decision-making process involves consumers becoming aware of and identifying their interests, gathering input about how to better meet those needs, weighing alternative possible choices, making a buying judgment as well as evaluating their investment.

5 0
2 years ago
Amanda Roberts works a Monday Through Friday work week at a rate of 8.75$ per hour. She takes a 1 hour lunch break. If she clock
netineya [11]
She works 8 hour and 30 minutes a day - 1hr of lunch break is 7hrs and 30 min

7hrs =$61.25
30min =$4.375
$61.25 + $4.375 =$65.625
62.625(money made in one day) x 7 days a week = $459.375
Answer $459.375
5 0
3 years ago
Which statement reports the changes in shareholders' equity during the period that were not a result of transactions by owners.
guajiro [1.7K]

Answer:

the statement of comprehensive income

Explanation:

The statement of comprehensive income refers to a summary in which the net assets are to be recognized for a particular period of time. It shows the adjustments made to the equity that would be highlighted also. Plus the net income could be determined by preparing an income statement

Therefore in the given case, the changes that are made in the stockholder equity would be come under the comprehensive income statement and the same is to be considered

3 0
3 years ago
Compare and contrast anticipatory and response-based business models. Why has responsiveness become popular in supply chain coll
Anon25 [30]

Answer:

Forecast and planning

Explanation:

An anticipatory model is a model under which market forecast determines the production of products by the manufacturer, and purchases by retailers also determined by forecasts and promotional plans. Since the forecasts are wrong most of the times, anticipatory model usually leads to differences in the actual production of the firms and what they initially planned to produce.  

Anticipatory Model is a risky model because anticipation of future events always determines the work to do by the firm.

On the contrary, the Responsive Business Model does not depend on forecasts, but ensure that what to be done are adequately planned and information among firms in the supply chain are properly exchanged. This makes the model not to be risky and ensure doing more than what has already been planned is avoided. Therefore, the aim of the responsive model which also known as Pull Model is to eliminate reliance on forecast.  

The major reason the Responsive Model has become popular in supply chain collaborations is that it allows for the customization of products on smaller orders by customers.  However, the Anticipatory Model does not give customers any choice or power but to buy or not buy.

4 0
3 years ago
In understanding and analyzing "market demand," we focus on how much all buyers are
Vikki [24]
<span>We look at how much all buyers want to buy and are willing to do so. If buyers are not wanting to purchase a certain product, the overall demand will go down, and the reverse is true when buyers are positive toward a product.</span>
6 0
2 years ago
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