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Gemiola [76]
3 years ago
6

A​ well-established automobile dealership just hired you as an intern in the back office. Since you​ started, you have disco

vered that the company is losing market share. In a management​ meeting, the talk is focused on what has worked in the past. During a lull in the​ conversation, the owner of the company asks for your opinion. Your BEST input would be a suggestion to create​ a(n) _______.
A.marketing plan
B.advertising campaign
C.product matrixD.Gantt chart
E.mission statement
Business
1 answer:
ra1l [238]3 years ago
8 0

Answer: marketing plan

   

Explanation: In simple words, marketing plan refers to the plan that outlines the set of activities that an organisation has to perform for the next year in respect to its  advertising and marketing efforts. A market plan is seen as a sub part of a business plan.

It helps an organisation to effectively perform its marketing activities as it outlines the sources , methods and timing of how it will be performed. Thus, in the genitive case, company should make a marketing plan by which they can aware their customers and can increase their market share.      

You might be interested in
The marketing channels for services are usually Group of answer choices characterized by two to three intermediaries. complex an
Anna71 [15]

Answer:

direct from provider to customer

Explanation:

Service industry is different from the product industry in terms of the marketing channels used. While the product marketing includes thorough examination of possible marketing channels, the service industry has a main marketing channel concept - providing service directly from the provider to customer.

6 0
3 years ago
Assume that banks keep 10% of deposits as reserves. Households hold money such that the currency-deposit ratio is 80%. The money
Vladimir [108]

Answer:

b. 2

Explanation:

The computation of the money multiplier is shown below:

Money multiplier is

= (1 + currency deposit) ÷ (reserves + currency deposits)

= (1 + 0.80) ÷ (0.10 + 0.80)

= 1.8  ÷ 0.9

= 2

hence, the money multiplier is 2

Therefore the correct option is b. 2

We simply applied the above formula so that the correct value could come

And, the same is to be considered

6 0
3 years ago
A municipal bond has yield to maturity of 4.83 percent. An investor with a marginal tax rate of 35 percent is indifferent betwee
mezya [45]

Answer: 7.43%

Explanation:

The yield to maturity simply refers to the total return that is expected on a bond as long as the bond is held till it matures.

In this case, since the investor is indifferent between this municipal bond and an otherwise identical taxable corporate bond, the yield to maturity of the corporate bond will be:

4.83% = Corporate bond YTM × ( 1- 35%)

4.83% = Corporate bond YTM × 65%

Corporate bond YTM = 4.83% / 65%

Corporate bond YTM = 0.0483/0.65

Corporate bond YTM = 7.43%

The yield to maturity of the corporate bond is 7.43%

3 0
3 years ago
In the past year, TVG had revenues of $3 million, cost of goods sold of $2.5 million, and depreciation expense of $200,000. The
beks73 [17]

Answer:

TVG

Times Interest Earned Ratio (TIER) = Earnings Before Interest & Taxes divided by Interest Expense

= $300,000/$$80,000 = 3.75 times

Explanation:

a) TVG Income Statement:

Revenue                $3,000,000

Cost of goods sold 2,500,000

Gross profit             $500,000

Depreciation             200,000

EBIT                        $300,000

Interest Expense       80,000

Pre-tax Income     $220,000

b) TVG's TIER shows the number of times that its earnings before interest and taxes covers the interest expense.  It shows the ability of the TVG to settle its maturing debt obligations from current earnings.  It is an important financial performance measure which potential investors in TVG will use to gauge the ability of TVG to meet financial obligations from the earnings it generates.

5 0
3 years ago
The budget director of Heather’s Florist has prepared the following sales budget. The company had $290,000 in accounts receiva
Elodia [21]

Answer:

Explanation:

1) Schedule of cash receipts:

Since 100% of account receivable is collected in the month following the month of sale, which means $290,000 will be collected in July.

2)  If there are no sales in September, amount of accounts receivable the company will report on its 3rd quarter balance sheet will be 0. Otherwise, the ending accounts receivable at the end of 3rd quarter will be = sales amount in September.

8 0
3 years ago
Read 2 more answers
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