The answer should be B. Hope this helps.
Answer:
A point of parity is considered as an important element in the business. It helps in making the consumer to use your brand or product comparing with the product of the competitors. Point of parity helps to refocus your brand showing that it is good as compared to other competitive brand.
Explanation:
Points of parity are elements that a brand needs in order to be considered in the eyes of the consumer. This is where a brand may have similarities to others—leading consumers to believe that brand is “good enough” to be included in the conversation.
The White Beauty Bar soap is one of the many products of Dove’s Skin Cleansing line. Dove claims this soap will give people softer, smoother, more radiant skin in comparison to any ordinary soap. This soap is mainly used for nourishing dry skin of face, body, and hands and it is advertised to contain ¼ moisturizing cream that helps retain skins moisture.[1] This bar soap has a variety of ingredients listed on Dove’s website, some of them are: Sodium Lauroyl Isethionate, Stearic Acid, Lauric Acid, Sodium Isethionate, Water, Sodium Stearate, Sodium Cocoate Or Sodium Palm Kernelate, and Tetrasodium Etidronate, and is important to mention this soap is not vegan, because it is manufactured from animal fat.
Throughout this paper, besides the ingredients, I will examine which are the primary raw materials extracted, the materials added during the manufacturing process, the transportation and packaging materials, and waste materials. Also, I will determine the waste materials and how these materials can be reused or recycled. The goal of this paper is to evaluate the composition of the materials used to make these bar soaps, and how these materials have an environmental impact throughout the different stages of the life-cycle of the soap with a central focus on Materials
Generalization is a general statement or concept obtained by inference from specific cases. EXAMPLE:
"he was making sweeping generalizations". Hope this helps :)