Ryan is debating how to allocate the IMC budget for his new ski equipment store. He knows having knowledgeable salespeople in his store can simplify buyers' purchase decisions. He should also consider that, compared to other IMC alternatives, personal selling is
A) ineffective.
B) overrated.
c) easy.
D) simple.
E) expensive.
Answer:
A) ineffective
Explanation:
Personal selling has to do with marketing that is done by a salesman from the sale of a product/service from the manufacturer to the consumer.
The seller or salesman tries to promote his product through their attitude, appearance, manners and expert knowledge, They try to encourage the customer to buy the product, or at the very least, try the product.
IMC means Integrated Marketing Communications which makes sure that all forms of communications and messages regarding marketing and sales are carefully linked together.
Compared to IMC alternatives, personal selling is ineffective.
Answer:
a. fear that they would be forced out of their habits
Explanation:
In as much as the aim is for absences and vacations not to pose a problem in productivity, Joshua's employees still objected because they might one day be told not to go on vacations and not even be absent from work. Thus, this becomes a problem for them.
Therefore the fear that they would be forced out of their habits sets in and they object the proposal.
Answer:
compares the efficiency and effectiveness of your business processes against strict standards.
Explanation:
Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry, aka “best in class.” The point of benchmarking is to identify internal opportunities for improvement.
Answer:
Explanation:
AAA AEP
Beginning balance, 1/1/20 200,000 110,000
Less: Distributions (140,000) (0)
Less: Loss (ordinary) (120,000) (0)
Ending Balance (60,000) 110,000
Here AAA is adjusted first for the distributions and then for the loss. The negative balance must be restored to a positive before the shareholders may receive any distributions that will not be taxed as dividend income.
Answer: The options are:
True/False.
The answer is True
Explanation: Grapevine is an unofficial, informal, and personal channel of communication that occurs within an organization.
This kind of system does not follow organizational charts, or job description.
An attribute of this system of communication is that it can happen between an employee and his/her superior without following any formal structure.
It will mostly take the shape of rumors among colleagues.
