Answer:
D) All of the above
- a. So they won't take research results at face value
- b. So they will know how to ask the right questions about the research
- c. So they can determine the validity of the results
Explanation:
Marketing research is defined as the process of collecting, analyzing and interpreting information that can be used to develop, implement and monitor a company's marketing plan.
Imagine if a manager received a study, he/she cannot take for granted that the study was well developed, carried out and the results were interpreted correctly. The manager must know how to evaluate if the parameters of a research are correct or if the results are valid or not.
Answer:
D, balanced scorecard
Explanation:
A balanced scorecard is a management strategy in which managers are able to assess the amount of job done by employees under their area of control.
It also helps to see whatever complications or success that are as a result of the job done by the employees.
A balance scorecard involves the satisfaction of customers by how much time, quality of service, performance of service, among other things. Also, the balance scorecard is helps to focus on some other important roles that could affect customer satisfaction.
Cheers.
Answer:
Infant-industry argument
Explanation:
Infant-industry argument says that a particular industry can't compete with other international competitors because of the economies of scale. So, they demand a temporary protection until they gain economies of scale to be ready to compete on a level playing field.
Note: This can also come in the category of 'unfair competition' argument as huge economies of scales of well established companies create an unfair environment for nascent industries to compete on a same level.
Answer:
B. will be guilty of taking a secret profit if he does not disclose to the landlord
Explanation:
Acceptance of any gifts or payments in return for fixing up a contract and or acting as a middleman in negotiating a deal constitutes a bribe or a kickback.
In the given case, the carpet seller is willing to give project manager, super bowl tickets in return for facilitating the large order from the landlord.
Here, the landlord is not aware of this scheme and if the property manager accepts such gifts without informing the first party i.e the landlord, would amount to making secret profits.
Thus, in compliance with right ethical practices, it is the duty of the project manager to inform the landlord of the gift and it's nature before accepting any of those.
