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denis23 [38]
3 years ago
9

A major factor contributing to the growth in the use of direct marketing IMC efforts is:__________

Business
1 answer:
il63 [147K]3 years ago
4 0

Answer:

a. increased use of credit and debit cards and online shopping by consumers

Explanation:

The IMC stands for Integrated marketing strategies in which the focus of the company to promote more and more products in social websites in order to maximize the company sales

The direct marketing could be done via various modes like - television, social sites, print media, etc

Now the major factor i.e contributed to the growth of IMC because of excessive use of cards i.e debit card and credit card for online shopping or for any other purpose

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Steeler Manufacturing uses an unrelated diversification strategy throughout its operations. For instance, Steeler has five core
galina1969 [7]

Answer:

highly-diversified

Explanation:

Based on the scenario being described within the question it can be said that Steeler Manufacturing would be considered a highly-diversified firm. This term refers to a business/organization that has a wide varied array of operations, all of which are completely unrelated to one another. Which is exactly what Steeler Manufacturing has with it's five subsidiaries. All of which are successful.

5 0
3 years ago
Richard Beck has a life insurance policy which he has modified to include an accidental death benefit payable to his son and dau
Ksju [112]

Answer:

The correct answer is number (1): double indemnity provision.

Explanation:

A double indemnity provision is added in life insurance to double the amount the beneficiaries of the policyholder receive in front of his or her death in an accident. Double indemnity provision does not cover events in which the policyholder dies because of natural reasons or when those individuals had hazardous jobs. Premiums are higher with a double indemnity provision.

7 0
3 years ago
_____________ include all of the groups and/or individuals affected by a decision, policy, or operation of a firm or individual.
jeka57 [31]

Answer:

<u>Business ethics.</u>

Explanation:

Business ethics is the set of ethical and moral principles that exist in an organization to regulate its activities, actions and decisions that occur in the organization. The set of ethical values ​​is directly determined by the organizational culture, and should be shared with all employees and organizational levels, as it is the business conduct of the company.

When well-established, corporate ethics ensure and motivate positive behavior, enhance a company's reputation and ensure its safety in the marketplace.

7 0
3 years ago
TB MC Qu. 9-371 Irving Corporation makes a product with ... Irving Corporation makes a product with the following standards for
lisov135 [29]

Answer:

Variable manufacturing overhead rate variance= $664 favorable

Explanation:

Giving the following information:

Variable overhead 0.2 hours $ 5.10 per hour

The company used 1,660 direct labor-hours to produce this output. The actual variable overhead cost was $7,802.

<u>To calculate the variable overhead rate variance, we need to use the following formula:</u>

Variable manufacturing overhead rate variance= (standard rate - actual rate)* actual quantity

Actual rate= 7,802/1,660= $4.7

Variable manufacturing overhead rate variance= (5.1 - 4.7)*1,660

Variable manufacturing overhead rate variance= $664 favorable

6 0
3 years ago
A flower shop acquired 80 new customers last year. Costs in the marketing and sales areas were the following:
Anna11 [10]

Answer:

$1,215 per customer

Explanation:

Add all costs:

Marketing Costs = $1,200

Sales Costs = $9,000

Salaries = $87,000

Total = $97,200

$97,200 divided by 80 new customers = $1,215 per customer

6 0
2 years ago
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