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denis23 [38]
3 years ago
9

A major factor contributing to the growth in the use of direct marketing IMC efforts is:__________

Business
1 answer:
il63 [147K]3 years ago
4 0

Answer:

a. increased use of credit and debit cards and online shopping by consumers

Explanation:

The IMC stands for Integrated marketing strategies in which the focus of the company to promote more and more products in social websites in order to maximize the company sales

The direct marketing could be done via various modes like - television, social sites, print media, etc

Now the major factor i.e contributed to the growth of IMC because of excessive use of cards i.e debit card and credit card for online shopping or for any other purpose

You might be interested in
An ad agency creates two ads for a particular car. One stresses the car's safety and gas mileage; the other simply shows how fun
Kay [80]

The first ad relies on the Central route to persuasion; the second, on the Peripheral route .

<u>Explanation: </u>

Advertising is a payment of the messages sent by those who send them to notify or affect the recipients, as defined by the British Advertising Association.

The central route to convincing takes place when the substance of a message persuades a person. The peripheral way to persuade takes place when a person is convinced by something other than the content of the post.

The peripheral route often occurs if a listener is convinced that there are many points in a text— but there is no ability or incentive to care about each one individually. In other terms, secondary data such as the identity of the source (credibility) or many claims in a single message is shortcut.

3 0
3 years ago
Alexandra has determined that studying an hour for her economics quiz will improve her grade on the quiz from 75 to 100. She als
Darina [25.2K]

Answer:

study when the hourly rate is below or equal to $20

Explanation:

Cosidering the economic principles of opportnity cost Alexandra will only study that extra time if the loss wages are less or equal to $20 dollars

as a higher hourly  rate will make the $20 dollar she consider the change in grade worth it to leave a net loss after considering the implicit cost of the test

5 0
3 years ago
In 2019, the CEO of Crimson, Inc., entertains seven clients at a skybox in Memorial Stadium for a single athletic event during t
hram777 [196]

Answer:

Crimson may not be able to deduct any of the cost incurred. In other words these expenses are inadmissible.

Explanation:

As per scenario given in the above question, Crimson Inc., may not be able to deduct any cost which is incurred related to the entertainment expenses because many changes has been made in the tax cuts and Jobs act,2017. These changes does not allowed deduction of the entertainment and business meals expenses.

In the year 2018, the entertainment expenses could not be deducted according to the tax laws applicable on the companies. Thus, the costs will not be deducted.

4 0
3 years ago
With a framework in place, controls and risk become more measurable. The ability to measure the enterprise against a set of stan
weeeeeb [17]

Answer:

True

Explanation:

When a company as a framework to measure risk against, it can properly assess risk in different periods of time, depending of the risk score obtained within the framework.

This helps regulators because they can access an accurate primary information from the company itself (later on, they should probably compare that information against their own standards in order to prevent bias), and it also helps the company because it can see where it stands in terms of risk, which reduces uncertainty.

7 0
3 years ago
what recognizes the potential for valuable innovations to be launched from lower organizational levels and diverse locations, in
Mazyrski [523]

what recognizes the potential for valuable innovations to be launched from lower organizational levels and diverse locations, including merging markets, is known as:

"Reverse Innovation."

This is because reverse innovation is a type of innovation in which the product is originally innovated for poor neighborhoods such as developing regions, then repackaged in a way that is then sold to the rich neighborhoods such as developed regions.

Reverse innovation is a term originally coined by Vijay Govindarajan and Chris Trimble.

They claimed that reverse innovation is a kind of bottom-up innovation strategy whereby the products designed for poor areas are then redefined and sold to the rich areas.

Hence, in this case, it is concluded that the correct answer is "Reverse Innovations."

Learn more here: brainly.com/question/17931211

4 0
3 years ago
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