The main problem with the production orientation toward marketing is that what the industry is good at making isn't necessarily what the market wants. It is a real problem in marketing.
<h3>Production orientation</h3>
Production orientation can be defined as the orientation of industry to detriment of customers' needs by focusing on efficiently building a quality product.
Production orientation is a real problem in marketing since it decreases the quality of products.
A well-known example of production orientation is fast food restaurant chains.
Learn more about product orientation here:
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Answer:
What are the elements to be stored?
