Mobile marketing has a unique ability to empower users by connecting with them individually and continuously. This socially networked world will lead to connected users having more direct interactions with sellers.
What is Mobile marketing?
- Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, e-mail, SMS and MMS, social media or mobile applications.
- Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services, appointment reminders and ideas.
- In a more theoretical manner, academic Andreas Kaplan defines mobile marketing as "any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device".
- Mobile marketing may include promotions sent through SMS text messaging, MMS multimedia messaging, through downloaded apps using push notifications, through in-app or in-game marketing, through mobile websites, or by using a mobile device to scan QR codes.
- Proximity systems and location-based services can alert users based on geographic location or proximity to a service provider.
- Mobile marketing is an indispensable tool for companies large and small as mobile devices have become ubiquitous.
- The key players in the space are the brands (and companies that they represent through advertising), and service providers that enable mobile advertising.
- Mobile advertising targets audiences not so much by demographics but by behaviours.
To learn more about mobile marketing: brainly.com/question/4232483
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Answer:
The answer is:
Trade deficit;
Foreign Direct Investment;
Restrict.
Explanation:
In light of persistent TRADE DEFICIT , growing FOREIGN DIRECT INVESTMENT and the tendency by some firms and industries to seek legislative redress for failures in the marketplace, the US Congress in the past two decades has increasingly been willing to provide the president with more powers to RESTRICT trade.
Trade deficit occurs when a country import more goods than what she is exporting. Trade deficit makes infant industries im the home country less competitive.
Foreign Direct Investment is the ownership of business in another country.
Restricting trade can makes home infant industries more competitive.
Answer:
The answer is: A) expropriation
Explanation:
Expropriation is the seizure of private property by a government entity or government agency for the purpose of public interest. Usually owners that lose property due to expropriations, receive some type of compensation for their loss. It also can refer to private property being taken away by another private entity with the authorization of a government entity or agency. A common example of expropriation is land being taken away for building roads or dams.
In this case the Quality Dragon plant was expropriated by a private entity who was authorized by the government and the owner was received a monetary compensation for his loss.
Answer:
Dynamic Pricing
Explanation:
Dynamic pricing is the price set to reflect the changes in environment factors and factors that are included in the company's corporate policies. In the above scenario, the company has set a different price in different scenario. The normal customer who visits the store fewer times are not given any discounts however the permanent customer is given discount. This is because of the changes in customer loyalty factor. The company is charging different in different scenarios which means it is pursuing Dynamic Pricing strategy.
