Answer:
Given that this is not the company's first production, it means that they have some history in the market.
At this time, they ought to have some performance with regard to price, product, place, performance, and positioning. This sort of information is usually gleaned from:
- Sales figures (Invoices)
- Number and type of clients (Invoices)
- Feedback from the market via dealers, consumers etc.
- Reviews (Online and offline)
- Financial Statement
When a forecast is made base on predictive values such as the above, it is called Forecast based on historical data.
The management team will take all the above into account in redesigning it's marketing Ps.
- Price
- Product
- Positioning
- Place
- Promotion
- People and
- Process
The management team will answer question such as:
- Do we increase or reduce our price? or do we leave it as it is but modify it to using psychological pricing to attract more sales;
- What upgrades do we need to make to the products if at all?
- How do we position or reinforce the position of the products in the mind of the consumers?
- How do we get the products to more consumers/buyers? online? offline? completely new markets?
- How best do we promote the products?
- Who do we need to execute the marketing plan?
- what modifications do we need to do to our process to enable us to achieve the marketing goals?
- do our products contain a physical evidence of what we have promised during the promotion/positioning?
Answers to all these questions will help the marketing improve on its previous marketing strategy.
Cheers!
Answer:
It means alot to me it helps me understand what my destiny is
Explanation:
Answer:
Option D is the correct answer to this question.
Explanation:
Laura sat in on only one of Amanda's presentations before giving her the promotion.
They were made by hand before slides were mounted on computers. Designing a PowerPoint presentation took several hours and though it was costly. Presentations were illustrated back then people with devices such as journal flip charts and computer monitors, but these have been used in schools and conference rooms worldwide.
Other options are incorrect because they are not related to the given scenario.
Answer:
B. Line extension
Explanation:
Product Line Extension
This involves the use of an already established brand name, in this case, cool whip for a new item (orange flavored cool whip) in the same product category. It's the production of a new product that is a little different to a company's existing products. The differences the new product usually has from the existing products may be in the line of new flavour, colors, product size, added ingredients and so on.
A popular example of this is Coke and Pepsi releasing Diet Coke and Pepsi respectively. Adding a new product to their existing range of products.
