When comparing media vehicles, relative cost also refers to the relationship between the cost of buying advertising time and the size of the audience received.
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What does the term "relative cost" mean?</h3>
As you are already aware, relative price refers to the cost of one thing in relation to another. It is portrayed as a ratio of the costs of two goods or services. Divide the cost of one product by the cost of another to get the relative price of that product.
Understanding the relative costs of various advertising media is one of a media planner's key responsibilities in order to decide how best to use the money to produce the intended results.
Learn more about the relative cost with the help of the given link:
brainly.com/question/13106936
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This most be on the worksheet or paper you received
There are three ways to separate a run-on sentence: use a semicolon, use a comma and a conjunction, or put a period and capitalize the first letter in the next word. In this case, we have to do the final option, because we have to make two separate sentences; the other options will make a compound sentence.
1. Queen Elizabeth I knighted Raleigh, and he was appointed captain of the Queen's guard. He later set sail on an unsuccessful search of El Dorado, the legendary city of gold.
In this case, we put a period after 'guard' and capitalize the 'h' in 'he' because that is the point where the sentence can be separated into two complete sentences.
2. Queen Elizabeth liked Raleigh, however, her successor, King James I, did not. In 1603, he was accused of plotting against the king and sentenced to death, but only served 12 years.
We separate this sentence between 'not' and 'in' for the same reasons that we separated the first. That is the part of the sentence where it can be separated into two sentences that function on their own.
Hope this helps!
