Answer:
d. Evaluate segment attractiveness
Explanation:
The STP process helps to find your customers and decide the best way to target them. The step of the process that develops descriptions of the different segments is evaluate segment attractiveness as in this step the description of the segments along with market information and research results are generated to evaluate each segment.
Answer:
She is using the <u>generic differentiation strategy.</u>
Explanation:
This strategy consists of the differences shown by the product or service offered by the company compared to others that do the same, creating something that is perceptive for people who are looking for something new or are tired of the same things as always.
By including new premium flavors, cones and toppings on the menu, she is giving customers the pleasure of choosing for themselves how their ice cream will taste, what shape it will have, what colors it will have.
Answer:
c. An agency relationship
Explanation:
An agency relationship is a mutual relationship, in which one person (i.e the principle ) gives a permission to an agent so as to act on their behalf.
In this relationship the agent must consent to the instructions of the person i.e the principle.
Here in the question, Stefanie acting as Principal who has directed the agent (which is the bank in the given case ) to execute a task.
Answer:
Demand drops to zero
Explanation:
Infinite elasticity of demand is also called perfect elasticity of demand.
In this scenario the demand for a product is attached to it's price.
There is an infinite change in the quantity demanded as a result of change in price.
Graphically it is a horizontal demand curve as represented in the attached
Even a small increase in price will cause demand to fall to zero.
Examples are luxury goods such as high end cars and expensive jewelry.
