True cuz it doesn’t depend on populations
Franchising is typically done by corporations
Answer: e. geodemographic segmentation
Explanation:
GEODEMOGRAPHIC SEGMENTATION refers to a range of methods that are used to classify and characterize localities based on the underlying principle that people living close together are more likely to have similar characteristics be it socio-economic, demographic or lifestyle wise.
That way when Let's Dish finds people who are interested in the services they offer, they can target their neighbourhoods because according to this type of segmentation, they are more likely to get a market there.
I believe the answer is: Hypothesis
Hypothesis refers to the initial explanation that researchers have to explain a certain occurrence before conducting the research. Since the data to make a hypothesis tend to be limited, it has a really high chance to be wrong. The research itself would be done in order to proof whether the initial hypothesis is wrong or correct.