Pequeno Pesos Restaurants, Inc. is a chain of restaurants featuring authentic, affordable Mexican cuisine around the United Stat
es. The company is looking to expand its reach and to improve its menu. Which of the following is an example of secondary data the owners of Mucho Tacos might find useful?A. Information published by the U.S. Bureau of the Census that identifies which regions of the United States are experiencing the most rapid growth in Mexican-American population B. Telephone survey by the marketing department of Pequeno Pesos asking for opinions about the quality of the food at the restaurants C. Focus group of teenagers who like Mexican food who are asked about their reactions to new food dishes the restaurant may offer D. E-mail responses the chain receives to a series of customer satisfaction questions posted on its website
A. Information published by the U.S. Bureau of the Census that identifies which regions of the United States are experiencing the most rapid growth in Mexican-American population.
Explanation:
As the restaurant is famous and serves the Mexican cuisine, it needs data that will provide information about the interests of people in Mexican Cuisine.
The information published by the US Bureau about the population of Mexican citizens growing will help the restaurant identify the areas where it will find its most probable customers for the Mexican Cuisine.
The census will provide the maximum information about the regions with the population with Mexican people as the chances to like Mexican cuisine is maximum with Mexican population.