Question

In her Intro to Advertising Strategies seminar, Rebecca, has been asked to analyze a beer ad from the 1970s that ran in print media and on billboards throughout the United States. A primary goal of his task is to identify the interrelated parts of the ad and explain why they have meaning relative to each other and to the whole. Which type of analysis is she undertaking as she focuses on this specific artifact?

Answer 1

The type of analysis she is undertaking as she focuses on this specific artifact is:

• Rhetorical analysis.

Let's understand what rhetorical analysis is all about.

What is rhetorical analysis?

Rhetorical analysis is known to be a system used by writers to study and understand the elements a writer employs in writing.

Rhetorical analysis studies:

• the purpose of writing
• the medium of writing
• the audience
• the words and phrases, etc.

In such analysis, the analyst tries to understand how each part of the text are related to another part. Also, the analysts understudies how the use of some phrases appeals to the audience.

Thus, Rebecca undertakes rhetorical analysis to identify the interrelated parts of the ad and explain why they have meaning relative to each other and to the whole.

Learn more about rhetorical analysis on brainly.com/question/24840349