Question

Pineapple whip, a company that makes an ice cream-like treat using pineapple, sells its branding, production techniques, and proprietary flavors to other companies for a fee and a share of the profits. Pineapple whip is engaged in:.

Answer 1

In this context, the Pineapple whip is engaged in a business arrangement called Franchising.

What is Franchising?

Franchising is a business arrangement where the franchisor (one party) grants some rights and authorities to the franchisee.

In this case, the , the franchisee will pays a fee to the franchisor because he is using the business's success, trademarks, proprietary knowledge etc.

In conclusion, the the Pineapple whip is engaged in a business arrangement called Franchising.

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