Answer:
B) Bosch has a positive customer brand equity
Explanation:
From the perspective of microeconomic theory, companies that produce similar products seek to differentiate themselves through product differentiation that creates a link between the brand and the customer. These differentiations are diverse and can be punctual, for example, a washing machine that uses less energy compared to the average of other machines on the market, or solid, when the company can make the brand a synonym of quality for the consumer, as is the case with Bosch. Since Adam does not know the imported product, he chooses Bosh precisely because this company has a positive brand equity with him.
Answer:
Memphis' most significant musical claims to fame are as "Home of the Blues" and "Birthplace of Rock and Roll".
Explanation:
Answer:
The Crusades were a series of religious wars initiated, supported, and sometimes directed by the Latin Church in the medieval period. The term refers especially to the Eastern Mediterranean campaigns in the period between 1095 and 1271 that had the objective of conquering the Holy Land from Islamic rule.
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