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Dimas [21]
3 years ago
11

Imagine you own a small gift shop in a popular but remote tourist location. You want to develop an effective marketing strategy

to expand your business during the next two years, and have decided to conduct a SWOT analysis. Consider the situation factors listed below, and "drag & drop" (highlight to select, and then cut and paste) them into the appropriate section of the SWOT analysis grid:
Strengths Weaknesses

Opportunities Threats

· You have especially good relationships with many suppliers due to your years in business and your success.

· Your business is in a location that is easy to get into and out of.

· It is difficult to hire workers with retail experience in the area.

· Wal-Mart moves into a town a few miles away.

· The price of gas goes up.

· The highway that they have been talking about for years is finally being built.

· The Post Office decides to cut deliveries on Saturday.

· You are dependent upon a few artists to keep you in stock.

· You have developed a software system that makes online orders extremely easy.

· Another gift shop may open next door.

· Two new hotels are scheduled for opening next year.

Then, examining the entire SWOT analysis, recommend at least 3 marketing actions you could take to ensure the success of your shop and explain why you believe they will work.
Business
1 answer:
Arlecino [84]3 years ago
4 0

Answer:

Situational actions on SWOT of a business

Explanation:

<u>Strengths</u>

  • You have especially good relationships with many suppliers due to your years in business and your success.
  • You have developed a software system that makes online orders extremely easy.

<u>Weaknesses</u>

You are dependent upon a few artists to keep you in stock.

<u>Opportunities</u>

Your business is in a location that is easy to get into and out of.

The highway that they have been talking about for years is finally being built.

Two new hotels are scheduled for opening next year.

<u>Threats</u>

It is difficult to hire workers with retail experience in the area.

The price of gas goes up.

Wal-Mart moves into a town a few miles away.

The Post Office decides to cut deliveries on Saturday.

Another gift shop may open next door.

Three marketing actions to ensure the success of the shop and why it will work include:

1. Expand your advertisement outreach for experienced retail workers beyond your location, with motivational packages and incentives. Alternatively, get workers around your location and train them to acquire the required retail experience for the job

2. With increase in the price of gas which affects your profit margin, and taking into cognizance your strength in cusstomer relationship, endeavour to increase your product and service outreach and turnover to mitigate for the addition expenses.

3. With the arrival of Wal-Mart as competitor, you will need to maintain consistency in products and services, as well as offer promotional packages

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Timothy is a construction worker in one of the leading firms of a city. His employment contract includes a clause that says he c
podryga [215]

Answer:

A clause that says Timothy (A construction worker) cannot work as a construction worker within the city for fifteen years once he leaves the company  is Legal because the employer can add any constraint to the agreement.

Explanation:

The provisions of employment contracts usually include an explanation of compensation, penalties and in peculiar cases post-employment clause.

Post-employment clause usually comes with additional benefits like payment of severance.

Enforcing an employment contract varies according to state laws. For this reason, before entering into a written employment contract, clean employee has to be clear on the terms and provisions of the contract because once you append your signature to any provision stipulated by the employer in the contract, it is binding.

Post-employment restrictive covenants are only useful to the employer if they can be enforced. Continued payment of severance often provides the employer with leverage when trying to enforce restrictive covenants in an employer's contract.  

Generally, the employer and employee must be in compliance with the employment contract.

5 0
3 years ago
Alex managers a team of several professional. He is cognizant that he needs to be aware of how stress might present in his workf
mafiozo [28]

Answer:

The correct answer is E.

Explanation:

The correct option is E.

Alex should be wary of employees that experience headaches, back discomfort, and migraines or even depressed people.

Stress makes us respond to pressure be it physical or emotional one. Stress at home or workplace can increase ones blood pressure.

So potential employees or current ones that have headache, migraine or back discomfort are susceptible to stress.

7 0
2 years ago
Halsted, Inc., has outstanding 10,000 shares of $200 par value, 7% nonparticipating, cumulative preferred stock and 10,000 share
solniwko [45]

Answer:

Preferred stock holders' dividend = $280000

Common stock holders' dividend = $8000

Explanation:

A cumulative preferred stock is one whose dividends are accumulated in arrears and are to paid in the following year(s), if the company fails to pay or partially pay the dividends in a certain year. The yearly dividend on preferred stock is,

Preferred stock dividend = 10000 * 200 * 0.07 = $140000

As the dividends on preferred stock are in arrears for one year, the company will pay a dividend this year on preferred stock of,

Preferred stock dividend to be paid = 140000 + 140000 = $280000

Thus, out of the announced dividend of $288000, $280000 will be paid to the preferred stock holders while the remaining $8000 will be paid to the common stock holders.

6 0
3 years ago
When workers are asked to participate in a research study, vulnerabilities related to the subject's employment may include:
ss7ja [257]

Answer:

e. All of the above

Explanation:

All options are possible certainly. The unions have the right to ask the employees to participate with the expectation that entitlement may follow from the study results. The study results are certainly going to ensure entitlement. Also, the employer might encourage or deny the participation of the workers as this is management work. It is on the employer that he allows or denies the employee from taking part in the meeting. Also, the employee might be pressurized by the management to take part in the study as the employer perceives the study are advantageous to the organization. This is a certainty as well, an employer might see profit in this. And the studies will affect the employee's pay, benefits as well as the promotion potential. The meeting is certainly going to increase employee's pay as well as provide him various benefits, and there are chances of promotion as well. Hence, all the options are correct.

5 0
3 years ago
This information relates to Monty Real Estate Agency for the month of October, 2022.
Darina [25.2K]

Answer:

Oct 1   Cash                            $37000 Dr

                 Common Stock          $37000 Cr

Oct 3  Equipment Account    $4400 Dr

                 Accounts Payable      $4400 Cr

Oct 6  Accounts Receivable       $10500 Dr

                 Commission Revenue    $10500 Cr

Oct 10  Cash                                $190 Dr

                Commission Revenue    $190 Cr

Oct 27  Accounts Payable          $880 Dr

                   Cash                                $880 Cr

Oct 30  Salary Expense              $3000 Dr

                     Cash                              $3000 Cr

Explanation:

The event on October 2 of hiring an administravtive assistant is not a financial event so it will not be recoreded and journalized. All the other transactions are recorded and journalized.

7 0
3 years ago
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