<em>The answer is </em><em>FALSE.</em><em>
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<em>Relationship marketing is much important compared to maintaining databases of customer's information for mass marketing. A good relationship to clients can be a good promotion tool and technique compared to sending them promotional ads via email, SMS and social media sites. A word of a mouth is more powerful and personal compared to digital media. If the reputation of the company is good to some clients, then it will create good impression to other potential clients and to the people they know. If the company has a good impression, good attitude employees with good products, it will surely help to the company's revenue.</em>
Answer:
The indifference point is 10,000 units.
Explanation:
Giving the following information:
Two vendors have presented proposals. The fixed costs are $ 50,000 for proposal A and $ 70,000 for proposal B. The variable cost is $ 12.00 for A and $ 10.00 for B. The revenue generated by each unit is $ 20.00.
Proposal A= 50,000 + 12*x
Proposal B= 70,000 + 10*x
70,000 + 10x= 50,000 + 12x
20000= 2x
10000= x
The indifference point is 10,000 units.
Answer:
E. Shifting from a multi-country to a global strategy.
Explanation:
- The process of diversification allows the firms to reap the competitive advantages as the benefits of the skills and transfers, low costs economies of scope.
- Cross boundaries used by the powerful brands and collaboration in the creation of stronger and competitive capabilities.
- A diversified firms thus look for a global strategy to spread its risks and establish its business and develop its main strategic alternatives.
- The diversified firms hence have ample market opportunities and thereby brain the scope of the business.
Answer: True
Explanation: A target audience can be defined as the portion of the total audience on which an advertising campaign is focused. These are the target recipient of the marketing message that the offering entity is intending to send.
This is the modern approach to marketing in which the company after developing its product tries to identify the specific users of it, the users can be identified on the basis of age , gender or any other characteristic.
Hence, from the above we can conclude that answer is true.
