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ValentinkaMS [17]
3 years ago
6

A marketing strategy that involves a firm using different marketing mix activities to help consumers perceive the product as bei

ng different and better than competing products is referred to as __________.
a. product repositioning
b. points of difference
c. product positioning
d. product differentiation
e. market differentiation
Business
1 answer:
svet-max [94.6K]3 years ago
4 0

Answer:

It is referred to as product differentiation.

Explanation:

Product differentiation is a strategic type of marketing in which a firm uses campaigns and promotions to highlight features that make its product unique as well as the benefits of using the product or service.

This kind of marketing differentiate the firm's product or services from those of competitors and makes consumer perceive such differentiated product or service as better than other similar competing products.

Explanation:

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What happens when products and resources become less available
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When a product is scarce, consumers are faced with conducting their own cost-benefit analysis; a product in high demand but low supply will likely be expensive. ... This means that a consumer should only purchase the product if they see a greater benefit from having the product than the cost associated with obtaining it.
6 0
2 years ago
_____________- is a cultural orientation in which people belong to loose social frameworks and their primary concern is for them
Nat2105 [25]

Answer:

c. Individualism

Explanation:

Individualism -

It refers to the type of inclination toward an individual in terms of social, or ideology outlook , political philosophy and moral stance , is referred to as individualism .

These type of people lives by only one type of goal and desire .

And , these people tends to divert their mind towards their family and children rather than the society .

Hence, from the given statement of the question,

The correct term is individualism.

6 0
4 years ago
In January, 2006, Findley Corporation purchased a patent for a new consumer product for $720,000. At the time of purchase, the p
bezimeni [28]

Answer:

b. $360,000.

Explanation:

Data provided in the question

Purchase value of the patent = $720,000

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And, the useful life of the patent is 10 years

So, the amortization expense recorded value is

= $720,000 ÷ 10 years × 5 years

= $360,000

The five years is counted from the year 2006 to the year 2011

8 0
3 years ago
Which of the following exists when a country can produce something more cheaply and/or of higher quality than any other country
shusha [124]

Answer:

they have the prime market I think? I don't see any options on here to know what direction the question is going.

8 0
3 years ago
Molly and jason were married. their only "dependent" was spot, their black standard poodle. jason died in 2011. assuming she doe
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I believe The only legal filing status for Molly will be a qualifying widow.
Hope this helps !
3 0
3 years ago
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