Question

Food Well Inc. is an organization that operates several companies that market bulk food products, restaurant equipment, and disposable dishes. Recently, Food Well acquired a restaurant consulting division. Food Well is pursuing a(n) ________ strategy.

Answer 1

Food Well is pursuing a Focus differentiation strategy.

What is Focus differentiation?

This is known to be a method  used in competitive advantage where a firm tries to outperform its rivals through the act of offering a product that is seen by consumers to be superior to that of competitors even if its price is higher.

It is known to be used in adopting a differentiation focus strategy. Here, the firm is based on narrow market coverage, and others.

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