Answer: B Influencer
Explanation: The family without a doubt is a major influence on the consumer behaviour of its members. There are many examples of how the family influences the consumption behaviour of its members.
The importance of the family or household unit in consumer behavior arises for two reasons:
1. Many products are purchased by a family unit.
2. Individuals’ buying decisions may be heavily influenced by other family members.
How families or households make purchase decisions depends on the roles of the various family members in the purchase, consumption, and influence of products. Regardless of how many family members are present when items are being purchased, the other family members play an important role in the purchase.
Explanation:
First, Depository institution
Institution that collect money from people and pay interest . You may can deposit your cash and withdraw it anytime . If you put longer they pay interest. Interest may be fixed or variable. On other words, from that institution you can send your money to other people ,can get credit or debit card to withdraw or shopping. They gave you loans. Such institution are:
Commercial bank , Saving institution,credit union and so on.
In last remember that those who pay you interest ,give loan facilities, business transaction and collect your money they are Depository. They have 3 types of account for people who want to deposit their money. 1. Current account 2. Saving Account 3. Fixed
Non Depository institution
Where you cannot put your money and withdraw it . You would not get interest. They are intermediary between borrowers and saver. They are:
Mutual funds: where you buy scheme in units. It like investment . Then they pay you bonus and even you can sales it on market. Don't confuse mutual funds collect money from public invest it on market and share their profit.
Insurance companies: they insure your belonginess. They pay when your things goes beyond the normal level. Like. Car theft,goods damage.
Pension fund:
Security firms: investment companies ,broker house.
Answer:
1. One of your subordinates only seems to respond to threats of punishment. What type of power should you use to motivate him?
h. <u>Persuasive power
</u>
2. You manage a difficult subordinate who only cooperates when she feels that you have the formal authority to ask her to do something. What type of power should you use to motivate her?
b. <u>Legitimate power</u>
3. One of your subordinates looks up to you as a role model. What type of power should you use to motivate her?
a. <u>Personal power</u>
Explanation:
In any given situations there are different incidents that would require someone to apply different power in-order to manage the situation. This could be in form of motivation or deterrent method during the application of the power.
For example, in the case of the subordinate looking up to you as a role model, you should apply personal power in-order to motivate the person. the personal power will help you to build personal relationship between the subordinate and you.
Answer:
The answer is 'One product and multiple market segments'
Explanation:
The market segmentation strategy here is One product and multiple market segments.
The product is one product(the magazine story) and this one product (same story) covers 16 different regions of the U.S i.e the same product is selling in 17 market segments.
The advantage of this strategy is that it helps to avoid the additional costs of developing and producing additional versions of the product.
