It is important to remember what was going on in the country when Roosevelt was elected in 1932. The nation had been rocked about three years earlier by the stock market crash of 1928 and the Great Depression that followed. People's main priority was improving their quality of life and finding jobs.
Roosevelt appeals to this in the following line:
"Our greatest primary task is to put people to work. This is no unsolvable problem if we face it wisely and courageously. It can be accomplished in part by direct recruiting by the Government itself, treating the task as we would treat the emergency of a war... accomplishing greatly needed projects to stimulate and reorganize the use of our natural resources."<span>
This assured the people that the Government would take a very active role in both employing people and taking on much needed projects.
People also felt insecure about the financial system and resentful toward the people in the finance sector that contributed the the Great Depression through their irresponsible practices. Roosevelt appeals to those feelings with the following line:
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"Finally, in our progress toward a resumption of work we require two safeguards against a return of the evils of the old order: there must be a strict supervision of all banking and credits and investments, so that there will be an end to speculation with other people's money; and there must be provision for an adequate but sound currency."
