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Lana71 [14]
2 years ago
13

Johnson Controls, Inc. produces the seats for the Dodge Neon. Although Johnson initially was able to meet Dodge's cost target, i

t was not able to meet its safety, weight, and comfort specifications. Engineers from Dodge visited the Johnson plant and worked with its design people to create a seat that met all of the technical requirements at a cost that both could agree on. Johnson Controls and Dodge engaged in ________.
Business
1 answer:
matrenka [14]2 years ago
7 0

Johnson Controls and Dodge engaged in<u> Reverse Marketing.</u>

<h3>What is Reverse Marketing</h3>

Reverse Marketing can be defined as a type of marketing in which the customer are the one that patronized your a company business instead of the company creating brand or product awareness to the consumer.

This type of marketing strategy enables customer to be attracted to your business just as in the case of Johnson controls and its consumer Dodge.

Therefore  Johnson Controls and Dodge engaged in<u> Reverse Marketing.</u>

<u></u>

Learn more about reverse marketing here:brainly.com/question/25754149

#SPJ1

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Explanation:

Given : The marginal cost function : C′​(x)=4000−0.4x

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Now, the additional cost incurred in dollars when production is increased from 100 units to 150 units will be:-

\int^{150}_{100}\ C'(x)\ dx\\\\=\int^{150}_{100} (4000-0.4x)\ dx\\\\=[4000x-\dfrac{0.4x^2}{2}]^{150}_{100}\\\\=[4000(150)-\dfrac{0.4(150)^2}{2}-4000(100)+\dfrac{0.4(100)^2}{2}]\\\\=[600000-4500-400000+2000]\\\\=197500

Hence, the additional cost incurred in dollars when production is increased from 100 units to 150 units= $197,500

Similarly,  the additional cost incurred in dollars when production is increased from 500 units to 550 units :-

\int^{550}_{500}\ C'(x)\ dx\\\\=\int^{550}_{500} (4000-0.4x)\ dx\\\\=[4000x-\dfrac{0.4x^2}{2}]^{550}_{500}\\\\=[4000(550)-\dfrac{0.4(550)^2}{2}-4000(500)+\dfrac{0.4(500)^2}{2}]\\\\=[2200000-60500-2000000+50000]\\\\=189,500

Hence, the additional cost incurred in dollars when production is increased from 500 units to 550 units = $ 189,500

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