JCPenney ran a newspaper ad stating, "We are the friendliest store in town." this is an example of institutional advertising.
<u>Explanation:
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When an advertisement speaks only about the institution that is carrying out the business and not about the products that the institution is trading in, the advertisement is considered as an institutional advertisement.
Through this type of advertisement, the purpose is to inform the audience about how would the institute carrying out a specific business prove beneficial to them.
Answer:
Option C is the correct answer for the above question.
Explanation:
- "Job satisfaction" is a concept that is used for an employee states that the employee is happy with its job or not. If he is happy then it means that he has job satisfaction.
- The above question asked about the job satisfaction in which option C is the correct answer because, this option states about the appraisal from which the employees feel better. So it is the concept of job satisfaction because if the employee got a positive appraisal for his work then he is satisfied with the job. while the other option is not correct because:-
- Option 'a' states about the job behavior of the employee but it states the positive and the negative think of the employee.
- Option b states for the behavior which is used to improve the performance of the employee. It also does not state about job satisfaction.
- Option d states about the positive and negative appraisal of the employee. But it gives the positive and negative think of the employee.
Your friend's words represent an injunctive norm.
Hope that helped :)
Also maybe add the choices so people aren't as confused :)