Explanation:
Gabi's Starbucks experience is a clear example of creating brand value for the consumer, who easily recognizes and chooses it, as she has had previous experiences that have characterized her as positive in her mind, which reinforces brand equity, which is an intangible value and related to unconscious and psychological aspects of the customer.
Brand building is of utmost relevance to value creation, must be very well thought out by marketers, and well targeted to attract a certain audience and to be in accordance with brand identity, one needs to think even the details , such as color, logo, slogan, as well as advertising, promotion, consumer experience, and other tangible and intangible aspects that will help consumers easily recognize a brand and choose it from others.
The consolidation of a brand and the creation of value guarantee the achievement of competitive and strategic advantages in the market.
Answer:
Explanation:
The journal entries are shown below:
1. Purchase A/c Dr $8,500
To Accounts payable A/c $8,500
(Being purchase of inventory is made on credit)
2. Freight-in A/c Dr $45
To Cash A/c $45
(Being freight charges is paid for cash)
3. Purchase A/c Dr $11,985
To Accounts payable A/c $11,985
(Being purchase of inventory is made on credit)
4. Account payable A/c Dr $20,485 ($8,500 + $11985)
To Cash A/c $20,280.15
To Purchase discount A/c 204.85 ($20,485 × 1 %)
(Being the payment is recorded)
Answer: $110,432
Explanation:
The cost allocated to the Office furniture is the percentage of total appraised cost * the price paid for the basket purchase because it shows what proportion of the Basket Purchase should be ascribed to the Office furniture.
Total Appraised value = 140,000 + 460,000 + 110,000
= $710,000
Office furniture Proportion = 140,000/710,000
= 0.1971830985
=0.1972
Amount to be allocated to Office furniture = 0.1972 * 560,000
= $110,432
$110,432 should be allocated to the office furniture.
= $110,422.
D) By the interaction of producers and consumers
Answer:
The macro environment represent the different external stakeholders who may be indirectly connected to the company
Explanation:A company macro environment represent the bigger picture within which the company is situated .this may include activities in other industries, government regulations and policies foreign markets,etc
