When a company chooses to market a product in certain parts of the country but not in others because consumer preferences of one region differ from another region, it is known as geographic segmentation.
<h3>What are consumer preferences?</h3>
The products or commodities, which are demanded by consumers in a specific quantity at a given price due to the utility it brings to an individual consumer, is known as a consumer preference.
Hence, option A holds true regarding consumer preference.
<span>If you stare at a red patch and then look at a red apple, your experience of the redness of the apple will be weaker. </span>The reason is because staring at red patch fatigues red portion of red-green channel. Hering’s opponent-process model predicts this situation. The theory was <span>first developed by Ewald </span>Hering<span>.</span>
The benefit enjoyed by a third party that is not directly involved in the production or consumption of a good or service is called externality.
What does the term externality mean?
Externalities are situations when the production or consumption of products and services has an impact on other people that results in costs or advantages that are not accounted for in the pricing charged for the goods and services being offered.
What impact do externalities have on the economy?
When people, households, and businesses fail to internalise the indirect costs or advantages of their economic interactions, externalities pose serious issues for economic policy. Inefficient market outcomes are the result of the resulting wedges between social and private costs or profits.
