Answer:
The book gives a clear knowledge of marketing at both the strategic and conceptual level as well as the ____.
tactical, hands-on level
Explanation:
At the highest level of marketing management is the strategic level, which is more conceptual. Down the scale is the tactical marketing plan, which specifies the marketing tools and techniques which a company will use to meet its marketing goals. At this level, the tactical tools in use include advertising, sales promotions, and other activities that directly implement the strategic marketing plan. The tactical level reduces the business strategic goals to marketing objectives.
Answer:
Contribution margin ratio = Contribution margin / Sales
Product C90B CMR = ($23,490 - $7,047) / $23,490 = $16,443 / $23,490 = 0.7 = 70%
Product Y45E CMR = ($34,800 - $13,920) / $34,800 = $20,880 / $34,800 = 0.6 = 60%
The rule, <em>the Higher the contribution margin ratio, the lower the Break-Even point. </em>So, if sales mix shifts to product C90B, overall Break-even point <u>Decreases</u>.
Answer:
Debit : <em>Work In Process Account</em> and Credit : <em>Raw Materials Account</em>
Explanation:
The Work In Process Account must be increased with the cost of raw materials being transferred to production from the Raw Materials Account.Whilst the Raw Materials Account must be decreased.
Answer:
7 cases
Explanation:
Based on the information provided in regards to the situation at hand it can be said that the maximum total output possible if Riva hires Atul would be 7 cases. This is because Riva can already package 4 cases per week by herself, and Atul can package 3 cases by herself per week, therefore working together they would be able to package a total of (3+4) 7 cases per week.
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Answer:
The answer is A.
Explanation:
It is the point where the demand and supply curve intersect
