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KengaRu [80]
2 years ago
8

Which of the marketing mix elements corresponds to what the buyer gives up in the marketing exchange?.

Business
1 answer:
vazorg [7]2 years ago
3 0

Price is the element of the marketing mix that corresponds to what the buyer gives up in the marketing exchange.

<h3 /><h3>What is the marketing mix?</h3>

They are the set of activities performed by marketing to promote a product or service and increase the profitability of a company. The four Ps of marketing are:

  • Product
  • Price
  • Place
  • Promotion

Therefore, the objective of the marketing mix is to increase the value of the brand and its positioning through the creation of value for the consumer.

Find out more about marketing mix here:

brainly.com/question/859394

#SPJ1

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