Answer:
Advertising campaign.
Explanation:
An advertising campaign is a group of advertisements, commercials, and related promotional materials and activities
, which are designed as part of a coordinated advertising plan to meet the specific goals of a company.
The purpose of the Advertising Campaign Event is to prepare an advertising campaign of any length for a real product, service, company, or business for a prospective client/advertiser.
The critical part of making an advertising campaign is determining a champion theme as it sets the tone for the individual advertisements and other forms of marketing communications that will be used.
The campaign theme is the central message that will be communicated in the promotional activities. The campaign themes are usually developed with the intention of being used for a substantial period but many of them are short lived due to factors such as being ineffective or market conditions and/or competition in the marketplace and marketing mix.
Answer:
a. positive
b. normative
c. positive
d. normative
Explanation:
Note that a normative statement as used in economics refers to a view of what should be done, or how things or policies should be or not be. While the Positive statement gives a point blank description of what the state of things are.
a. It is a fact of course that in the past decades U.S. companies have outsourced millions of job overseas, thus this is a positive (descriptive) statement.
b. By saying companies that outsource jobs are acting immorally indicates a normative or judgemental view of what is morally right.
c. This statement is a fact, because such actions is in line with economic theory; in effect would stop outsourcing jobs.
d. This is rather a view of what should be done. Which clearly indicates the statement as normative.
Answer and Explanation:
Sales = $175,000
Less: Cost = $93,000
Gross Profit = $82,000
Less: Depreciation = $24,800
EBT = $57,200
Less: Tax [email protected]% = $13,156
EAT = $44,044
a). OCF = EBIT + Depreciation - Taxes
= $57,200 + $24,800 - $13,156
= $68,844
b). OCF = [(sales - costs - Depreciation) * (1 - T)] + Depreciation
= [($175,000 - $93,000 - $24,800) * (1 - 0.23)] + $24,800
= $68,844
c). OCF = [(sales - costs) * (1 - T)] + [Depreciation * T]
= [($175,000 - $93,000) * (1 - 0.23)] + [$24,800 * 0.23]
= $68,844
d). OCF = Net income + depreciation
= $44,044 + $24,800
= $68,844
Answer: 1,125,000
Explanation:
Break even point simply means when the total cost and the total revenue are equal.
Firstly, we need to calculate the cash related fixed cost for Boise Timber Co. This will be:
= Total fixed cost - Depreciation
= $6,000,000 - (25% × $6,000,000)
= $6,000,000 - (0.25 × $6,000,000)
= $6,000,000 - $1,500,000
= $4,500,000
The cash break-even point will be:
= $4,500,000/$4
= 1,125,000
